Raley’s
Fun helps our neighbors in need.
Task
Raise awareness of the rising food scarcity issue in our communities and drive people to donate at their local Raley’s store.
Results
Highest donations for Food for Families in the program’s history.
Following our campaign, Raley’s received over 2 million dollars in donations for their holiday drive. That’s a 29% increase from the prior year, and 3 million meals shared with the local community.